Lifefitter enters the blogosphere...

Well, we've been working away in the dungeon for a long time but we haven't documented much (read as anything) in the form of a corporate time line or blog. So, we have decided to change that and start an official blog.

Josh's test post will stay on the blog since it is technically the first thing ever posted on the blog (we're big on "firsts" in our office) but this is the first real post..

Right now we are working like crazy on 2 things.

1) the Lifefitter Platform (LP) that will power all of our social networks.

2) Polishing our first wave of brands and promoting our upcoming beta releases.

So far we have 12 sites taking beta invitation requests. We hope to have 25 brands online to participate in the LP release.

We are not trying to copy (or replace) generic social networks like Facebook and Myspace. Copying their features with a niche theme will accomplish nothing.

Instead, we will bring people together around common interests and foster not only existing relationships but also help create new ones which is something generic networks don't do well. Helping our members make new friends that share their interests is Lifefitter's primary objective.

We have some good ideas for the beta release and we'll see how they play out. We'll take the time to listen to our members and iterate LP to best achieve this goal.

All of that said, we won't be using this blog for corporate propaganda (well, not exclusively anyway - that's what press releases are for). Our goal with this blog is to allow team members to tell the world about our work and everything else we're up to. From clients to potential employees and business partners the blog will serve up the useful and the useless...all things Lifefitter.

We're excited about our journey and we're pleased to have you reading about it.